Social media is an effective way to build relationships with leads and customers that lead to greater satisfaction and loyalty over time. Engaging with your customers and leads on social media helps you build stronger customer relationships. It also helps to improve brand loyalty
Social media offers many benefits to business owners, as it allows them to reach out to their customers and to gain the attention of more people/potential customers. A recent Social Media Marketing Industry report has shown that social media enables businesses to get exposure, traffic and gain market insights.