The real estate market is highly digitized. Homebuyers no longer go from one agent to another to find a suitable property. People can now quickly check out several homes and properties right on their smartphones.
According to the National Association of Realtors report:
Homebuyers, sellers, and Realtors, all of them, are using mobile apps to surf through the real estate market.
However, considering the vast competition, you need to make sure that your real estate app has some unique features that help you stand out from the rest. Let’s take a look at some vital features that you must include in your real estate app.
Must-Have Features of A Real Estate Mobile App
The primary goal of developing a real estate app is to draw the attention of users and make the buying or selling process smoother.
Of course, you don’t want just another real estate app in the app stores that no one downloads. Therefore, it’s essential to keep a tab on the latest trends and features and incorporate them into your app.
Below, we explain some basic as well as trendy features that should be part of your real estate app.
User onboarding is the most basic feature of a real estate app, and it has to be as simple as possible. There are three ways to do this –
You can choose any of the above methods to allow users to signup for your app. But, combining all the above options can be a great idea too. It will provide convenience and flexibility to the users, and make the sign-up process even simpler.
Users should be able to create their profiles in the app so that they can perform different activities in the app. There should be different profiles for a different set of users.
For example, the options displayed for the buyer’s profile will be vastly different from the agent’s profile. A buyer will be able to access the home listings, save the favorites, see individual listings in detail, make an inquiry, etc. (We’ll be talking about these features later.)
Whereas, an agent would be able to see his own listings, schedules, list of interested buyers, number of views to individual listings, advertisement options, etc.
There can be some common factors too. The features, such as maps and messaging, can be accessible to all the users.
The property listing is another basic feature of the real estate app. You have to show the list of available properties with all the necessary details in the listings.
Users who want to rent or sell their property should be able to add their listing without any difficulty.
You will need a big database since the property listing will keep growing. There will be more users, and hence, more listings in the future, so make sure that the database or servers are flexible enough to support the scale-up operations. A robust database is highly crucial for any real estate app.
Do you know the most cumbersome part of searching properties online? You guessed it – finding the RIGHT property.
To simplify the property searching process, you will need to provide advanced search options to users. Add categories and filters so that users can easily locate properties that suit their needs.
These profiles include an extensive amount of information about the property, such as description, photos, videos, rich media, price details, value proposition, neighborhood information, owner details, and so on.
More than 80% of the users decide whether to buy a home or not based on the photos and videos added.
In addition, you might also need to include the contact details of the property owner or the agent in property profiles.
Your app should allow users to shortlist and save their favorite properties. It helps them make their decision-making process much easier.
Users can access their favorite properties along with all the details in their personal profiles.
You can’t just imagine a real estate app without this feature. Integrating maps in the app can help you provide loads of valuable information to end-users.
The development of smart technologies leads to the fact that the owners of buildings accumulate a great amount of data about users and customers: fingerprints helping to open doors, face recognition systems, tracking movements in rooms, and so on… everything becomes known, even the body temperature! And there is a need to protect such data, which explains the appearance of a trend (by the way, real estate mobile apps also require data protection).